These Are Travelers’ Favorite Airlines According To Twitter

Last Updated 41 minutes in the past

Airlines don’t usually take pleasure in the perfect reputations relating to buyer satisfaction.

Between unreliable airlines with quite a few canceled flights, shrinking airplane seat sizes, and aviation debacles just like the Southwest meltdown of December 2022, many vacationers usually are not precisely thrilled with airways within the United States.

Many vacationers take to Twitter to air their complaints — or share their optimistic suggestions.

Travel insurance coverage firm InsureMyTrip used Twitter sentiment analysis to rank the airways with probably the most optimistic (and probably the most destructive) mentions on the social media platform.

These rankings are based mostly on the aggregated sentiment evaluation of practically 4,000 tweets from 2022.

According to the information, these are the vacationers’ favourite (and least favourite) airways, together with the commonest complaints that vacationers share on Twitter relating to airways.

Airlines With The Most Positive Twitter Mentions

InsureMyTrip checked out airline mentions on Twitter and categorized them into optimistic, impartial, and destructive sentiments.

The airways with probably the most optimistic Twitter mentions had been:

Alaska Airlines: 29% optimistic
United Airlines: 26% optimistic
Hawaiian Airlines: 23% optimistic

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While removed from a glowing majority, these airways acquired extra optimistic mentions than another on Twitter.

However, that doesn’t inform the complete story — all of those airways nonetheless acquired way more destructive mentions than optimistic ones.

When it involves destructive sentiment, right here’s how these “favorite” airways stacked up:

Alaska Airlines: 51% destructive
United Airlines: 37% destructive
Hawaiian Airlines: 43% destructive

Surprisingly, United Airlines got here out because the winner on this, with the second-highest share of optimistic mentions and the bottom share of destructive mentions.

Airlines With The Most Negative Mentions

While Alaska Airlines, United Airlines, and Hawaiian Airlines are the three airways with probably the most favorable mentions from vacationers, these are the underside three airways with probably the most destructive mentions on Twitter:

Frontier Airlines: 61% destructive
Spirit Airlines: 59% destructive
American Airlines: 59% destructive

Row Of Frontier Airlines Flights AT The Airport

It’s clear that almost all of vacationers are NOT pleased with these airways.

That’s revealed much more so if you examine the proportion of destructive mentions with the variety of optimistic mentions these airways obtain:

Frontier Airlines: 13% optimistic
Spirit Airlines: 14% optimistic
American Airlines: 19% optimistic

Interestingly, nearly each airline on the checklist from InsureMyTrip noticed a rise in destructive mentions and a lower in optimistic mentions from 2021 to 2022, some by as a lot as 20%.

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What Are Travelers’ Biggest Complaints?

When pissed off vacationers take to Twitter to air their grievances in opposition to an airline, there are a handful of key subjects they’re usually complaining about.

According to the Twitter sentiment evaluation from InsureMyTrip, these are the most important considerations that vacationers have so as of most to least mentions:

Money
Delay
Cancel
Customer service
Luggage
Flight attendant

Unsurprisingly, the airline with probably the most destructive mentions (Frontier Airlines) had a excessive share of destructive tweets mentioning these subjects: Money (20%), Cancel (16%), and Delay (14%).

Traveler sitting at her gate looking at her phone, facial expression shows bad news

How Does This Data Stack Up To Other Rankings?

These airline rankings are based mostly on Twitter sentiment evaluation alone and don’t keep in mind another elements.

When you contemplate that many vacationers solely take to Twitter to air their frustrations after a nasty expertise, and are much less more likely to spontaneously reward an airline on Twitter, these rankings can grow to be a little bit extra muddled and skew to the destructive.

Delta Air Lines plane on a runway in Los Angeles

For instance, Delta Air Lines received the award for Best Global Airline within the Americas within the APEX Passenger Choice Awards however regardless of its favorable place, it ranks on the decrease finish of this Twitter sentiment evaluation.

However, these Twitter rankings could reveal what vacationers actually take into consideration airways, particularly their in-the-moment reactions and frustrations.

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